The Howell Family Farm – Middletown, Indiana

  • Howell Family Farms
    Meet the Howell family farm – Red Gold growers for 20 years. Not only that, they’re the second largest producer of Red Gold tomatoes and a recognized leader in the industry. On any given day at the farm you’ll find three generations of Howells hard at work, hard at play, or hard at selling lemonade for a quarter a cup. If you’re lucky, there may even be cookies
  • Starting from scratch:

    David and Mary Howell built their farm from the ground up in 1974, raising a family and the crops to support them. Now four decades later, they’re proudly watching as their boys Adam and Aaron take over the day-to-day operations – and proudly embracing their time with any of the nine grandchildren that visit almost daily.

  • Deep Roots:

    David and Mary both grew up on farms, but the history goes back even further. Farming has actually been a part of every single generation of the Howell family, going back to when the Mayflower landed at Plymouth Rock.  Mary was even able to trace the agricultural origins further, to a time when ‘Howells’ farmed in Europe. As David figures, “I guess it’s in our blood.”

  • Growing family and farm:

    How did David and Mary meet? As David tells the story, “She crowded in front of me at the grain elevator with a load of corn, and after correcting that situation – we ended up getting married.” From that time, they grew their family business together. While there were plenty of hard times, they eventually had a thriving farm with a thriving family of four kids.

  • Howell 2.0 – Adam:

    Much like his brother, Adam Howell doesn’t fit into most people’s ideas of what a ‘stereotypical farmer’ might be. As Mary won’t hesitate to tell you, “Adam earned a scholarship to go to Princeton, where he earned his Economics degree. He could have done a lot of other things and, unbelievably, decided to come back here and farm.”

  • Howell 2.0 – Aaron:

    There’s nothing typical about Aaron Howell. Sure, he knows tomatoes, but while getting his Graduate degree at Purdue, he also started a watermelon business to help support the family. A couple of years later, he began a joint family farming venture in Brazil that still exists today. Wherever his ventures took him – he always knew where home really was.

  • Working together since age 2:

    Adam and Aaron are not strangers to working together. They’ve done it all their lives. So as they take over the family business, they already have a connection that doesn’t require much idle chitchat. “We don’t talk much in the brotherly sense. I guess we just almost know what the other one’s thinking, and we know where we both stand.” – Adam

  • The family vine grows:

    It took a while for the Howell boys to settle down; they were always just too focused on work. So when they finally did meet their mates, the family had three weddings in one year (their sister was the third). From that point on the grandkids came pouring in, and the Howells had their hands full in a way they never quite had before.

  • Nine cousins and counting:

    Meet the 3rd generation. Sam is the one boy in a crop of little ladies – which can be a blessing or a curse, depending on the day. This day found them operating their ‘9 Cousins Lemonade Stand’ a welcome sight to the many hands that help out on the farm. It’s an entrepreneurial spirit that pretty much runs through the Howell DNA.

  • Living the dream:

    “I feel like I’m living in a dream, because this is a business that David and I started on our own – and there were many years when we weren’t sure if we were going to be able to be here to continue it. Not only have we been able to continue it, but we have our children working in it with us, and they’re doing it very successfully.” – Mary 

  • Families need families:

    It’s not hard to see why Red Gold is such a perfect fit for the Howells. They’ve been partners for 20 years, and will more than likely be so for many more.

    “Red Gold’s a family. It’s one of those places that you rarely find. They’re pro-farmers and, well, it’s just a good place to be.” – David

  • Howell Family Farms
  • Starting from scratch:
  • Deep Roots:
  • Growing family and farm:
  • Howell 2.0 – Adam:
  • Howell 2.0 – Aaron:
  • Working together since age 2:
  • The family vine grows:
  • Nine cousins and counting:
  • Living the dream:
  • Families need families: